Category Archives: Press Releases

Krux and Crowd Science Collaborate to Deliver Deep Consumer Insights and Seamless Targeting Solutions to Publishers


Posted by Alexia Nielsen

Alliance Delivers Comprehensive Solution for Publishers to Control, Energize And Responsibly Monetize Their Consumer Data New York and San Francisco, December 14, 2011 – Krux (KruxDigital.com), the technology leader in Audience Data Control solutions, andCrowd Science (CrowdScience.com), the first-party audience measurement … Continue reading

Crowd Science Adds Brand and Social Targeting To CITRUS™ Platform for Publishers


Posted by Alexia Nielsen

San Francisco, November 16, 2011 – Crowd Science today released “Make it Social” and “Brand Target” as part of CITRUS – the recently launched first-party measurement, segmentation and audience targeting platform for online publishers. The two new features allow publishers … Continue reading

Facebook Likes Infographic: Facebook Brand Pages Lag Behind In ‘Likes’


Posted by Alexia Nielsen

Crowd Science Study Finds More ‘Likes’ – But Little Love — For Wall Posts, Pictures, Comments, Videos and Non-Branded Pages Facebook brand pages have been ’liked‘ by only 9% of Internet users — trailing the number of ‘likes’ for all … Continue reading

Crowd Science Convenes Advertising Ecosystem Advisory Board


Posted by Alexia Nielsen

Advertising, Publishing & Technology Veterans from Forbes, [X+1], Quantcast, Skype, Tumri & Akamai Tapped to Form Inaugural Advertising Ecosystem Board Crowd Science has named six veterans in the online advertising and publishing industries to a new advertising ecosystem advisory board. Board … Continue reading

Crowd Science Launches CITRUS™ Audience Measurement, Segmentation and Targeting Platform for Publishers


Posted by Alexia Nielsen

Scripps Networks, NHL, Cox Media Group, InvestingChannel and Martini Media to Partner with Crowd Science as Charter Users NEW YORK and SAN FRANCISCO (October 3, 2011) — Scripps Networks, the National Hockey League, Cox Media Group, InvestingChannel and Martini Media have … Continue reading

Advertising Attitudes JustAsk! Study: Irrelevant Online Ads Frustrate Everyone


Posted by Alexia Nielsen

Baby Boomers Far More Likely to Click on Online Ads than Younger Generations College Grads & 25 to 54-Year-Olds Most Likely to Take Action After Viewing an Ad, Like Researching and Shopping For Products Adults aged 55 and older click … Continue reading

Crowd Science Hires Media Technology & Advertising Executive Matt Pasternak


Posted by Alexia Nielsen

MOUNTAIN VIEW, CALIFORNIA, July 7th, 2011 — Crowd Science, the provider of ad targeting and segmentation solutions for premium online publishers, has named sales, marketing and advertising executive Matt Pasternak as Senior Vice President of Business Development and Partnerships. Mr. … Continue reading

Invasion of the Body Scanners


Posted by Erika NJ

Opinions on airport body scanners soften over the holidays but over one-in-three still think they should never be used on children Just Ask! survey shows consistently one-third of survey respondents would always choose an airport body scanner over a physical … Continue reading

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